While I can’t speak for all bloggers, I know that I personally get stuck on what I should post a lot. Some days the ideas just aren’t flowing and it seems as though I’ve written about all I know to write about. However, I decided to take some time to really think through all the different types of posts book bloggers could publish and I found a lot more than I expected. I’m sure that my list is by all means finished, but I’m sure there is enough on it to spark some ideas!
The Expected Unexpected
1.) Book reviews
The big duh of the book blogging world, read a book and post your opinions of it on the world wide web. May seem like an unfrivolous and boring type of post at times, but you have to admit that you have an inexhaustible selection of books to review.
2.) Mini reviews
That being said, a regular review is what we expect to see. Sometimes it’s fun to find a different approach to what would have been a run of the mill approach. One form of this I’ve seen a couple times recently are mini reviews, often in a grouped list (example: Shelley’s list of LGBT fiction on Read Sleep Repeat).
3.) Reviews outside of your book niche
Verbosity mainly reviews YA fiction. And even there it’s generally fantasy, dystopian, or contemporary. However, once in a blue moon I’ll decide to shake things up and read something different like an older, adult thriller, say. . . The Shining by Stephen King? Adding variety isn’t a bad thing sometimes and it stretches your own horizons! You may find something new you like too (like I discovered that I love YA contemporary a year and a half ago).
4.) Alternative reviews (e.g. audiobooks, novellas, etc.)
Believe it or not, there actually isn’t an exact rule book for book blogging. This means you aren’t stuck reviewing 400 page books all of the time. Relax a bit and listen to an audiobook while folding the laundry or spending your break at work with a novella.
5.) Blog hops/Blog tours/Cover reveals
One thing I can say is that all three of these things are almost always ready to have you sign up for. While they have never been the love of my life, some people really pull them off. Usually they’re some posts you don’t have to think too hard on, though. That’s nice sometimes.
The Spice of Life
6.) Discussion based posts
What could be more awesome than starting a conversation with your readers? It’s interesting, boosts interactions if you succeed at making it interesting enough, and you are more humanized to your reader. Besides, they’re FUN! When it comes time to pick a topic, think about it as having a conversation with your fellow, book-loving friends. Bring a topic up like you would with a friend.
7.) Talk about books
There are about fifty billion ways you can do this even though it seems like a quickly exhaustible source. I mean, I get it, I’ve probably read fifteen different articles on love triangles and twenty on whether print books or e-books are better. Sometimes there doesn’t seem like anything new to talk about, but expressing some thoughts on a book related topic doesn’t hurt. Even if some of them turn out weird, like my post on Smelling Books (don’t say you haven’t done it).
That being said, don’t be scared to be a little more forthright with your opinions. As long as you aren’t being offensive, this isn’t a bad thing. After all, your readers are there to hear what you have to say. You may as well center an entire post around an opinion.
Lists are awesome. That’s why I’m giving you a list of 28 post ideas right now. Lists are bae. Also, people love to read them. The titles are just so grabbing.
10.) Talk to the community
Whether this is to the community of bloggers that have your back or all your fellow literature aficionados, a good open letter to your community is both fun to write and share. Unless you’re talking about something negative you’ve seen in the community. All the same, I haven’t seen much harm come from patting your comrades on the back or quietly and kindly expressing your remorse on something which has occurred in your community.
11.) The comedic approach
When all else fails, make a joke. I don’t know if that’s good advice or not, but it always works for me. Some of my best posts have come from running out of ideas, consuming a bunch of sugar, and just being plain silly.
Please promise to proof read before you post, though.
Need an extra post on hand? Ask around for an interview, whether it’s a fellow blogger, author, someone within the publishing industry, or something equally as awesome! If you’d like some advice on how to go about doing this, I wrote a whole other article on this topic.
If you’ve got some extra cash or books on hand, giveaways are a great way to go. Not only do you get more readers while the giveaway is running, you get more followers! The trick is getting those new readers to stay.
While I’ve never actually run one myself, many book bloggers pride themselves on starting a whole movement–a whole long week, month, summer, whatever segment of time where they convince people to read a large amount of books following a prompt system they create. But if creating something like that isn’t up your alley, you could always join one and post about your progress. For example, I joined a summer readathon and shared what I’m reading just yesterday.
When in doubt, pretend you’re BuzzFeed and roll with it. Posting mostly in GIFs is not only fun, it’s unique and eye catching to your readers. My most-viewed post of all time, Explaining Book Ratings in GIFs, had very few words in it at all and a TON of interaction. Who knew?
16.) Get personal
Eeeeee. This is a hard one for some people. Like me. But there comes a time when people would actually like to know who the person behind the blog is. . . Personal posts are by no means taboo.
Lend a helping hand
17.) Blogging advice
One of my favorite types of posts to write is sharing what I’ve learned with other bloggers. There is SO much I wish I had known when I started out that I want to help out any bloggers I can that happen to come across my blog. Or non-bloggers who might be thinking of staring a blog.
When advice doesn’t work, explain. Show someone how it’s done. Whether this is for blogging or something else entirely, I’m sure there is always SOMEONE who is interested in knowing.
Playing with others
19.) Guest posts
Sharing readers, having back up posts, potentially making new friends. . . What isn’t there to like about guest posts? Whether you have a tit for tat type deal or you let someone write something special for your blog, guest posts are an interesting way to change things up on a blog. Just don’t offer the position up to anyone. . .trust me on that one.
20.) Link up with another blog
While this is a little more difficult to pull off, set up a special few days or a week with one of your blogger friends. Have a topic that you both want to discuss or celebrate (or both like The Fangirl Initiative and I did with Fangirl Week) and just go for it! I find that the post ideas flow better when you have someone to brainstorm with anyways.
While these generally aren’t my favorite types of posts, every now and then, a good tag is hilarious. They’re all over the place so they aren’t too hard to find if you’re one of those people who doesn’t want to wait around to be tagged.
22.) Sum things up
Create a summary of what’s been going on the past week or month. You get to choose what you think is important to add to this summary and what’s not. Some ideas include but are not limited to what you’ve been up to, posts you’ve written, books you’ve read, posts you’ve read and liked in the community, and actual world news (with thoughts, opinions, and maybe some GIFs).
For fun, interview your readers or have your readers interview you! I most commonly see these type posts when people host regular Twitter parties by showing the questions asked within the party and sharing some of the group answers on the topic, but these type posts can be done any way you’d like them!
24.) Share some quotes
What were some of your favorite quotes from X book? I’d really like to know. Quotes are awesome. We should save and share them more often. And I mean more than just John Green quotes.
25.) On writing
I’ve noticed that a lot of book bloggers fancy themselves to be future authors, so why not have more writing posts? If anything, if we can share our thoughts to authors and publishers on specific titles, why not share some more generalized thoughts on what works and what doesn’t? While we may not know everything there is to know about the craft, we have a lot to offer writers everywhere.
26.) Visit another niche
If you really want to shake things up, post something that doesn’t belong in your niche. Whether that means tailoring it to fit like creating a recipe based off of something that character ate on page 342 of that bestseller or whether it means blatantly and blasphemously posting something that is *gasp* not something you find within the book blogging niche. Like I said, no rules.
27.) Product reviews
Hear me out. I’ve been thinking about this for a long time and I’m actually going to start implementing these on Verbosity because, really, there’s a whole market out there that is barely being touched by book bloggers. We review books, but we forget that there are so many other markets related to books that can be reviewed as well. What about cases for the tablets you read your books on, your bookmarks, your book light, and even the tea you drink while you read? There are a lot of options out there. You shouldn’t feel limited by just books.
28.) Video blogs
The booktube and book blogging communities are too far apart sometimes. Can we just smush them together already? Like, what happened to people embedding videos within posts? It’s not my favorite thing ever, but hey, if you’re looking for something different. . .
Besides, I’m on YouTube all the time.